The strategic approach

Core values

Core values

What, therefore, should we promote as the most representative elements of our identity?

1. A developed, knowledge-based economy oriented towards those activities and sectors in which we have been or will be competitive and where we have the capacity to position ourselves as global leaders.

2. A differentiation for its orientation to a unique market: the quality of life for people.

3. An innovative character based simultaneously on cooperation, competition, flexibility and solidarity of our companies.

4. An environment that gives us the privilege of achieving all of this and that we will preserve.